The Olympics Just Doesn’t Get Social Media
The International Olympic Committee’s promise that the 2012 Summer Games will be the first “social media Games” just got real. Somewhere between Opening Ceremonies and the first few days of competition, the social media Games went from the
Google Acquires Social Media Platform Wildfire
Google is pushing its social media presence a little further, with the help of newly acquired social media management firm Wildfire. The search giant took the four-year-old startup under its wing, announcing today that the Wildfire team, led by co-founders
Olympic-level social media growing pains
Organizers and broadcasters who hailed the London Games as the first social media Olympics may now wish the events were a little less social, as heavy smartphone use caused technical glitches and Twitter became a worldwide platform for
Trial and Error for Business Social Media Will Fail
Most startups, and many big businesses, still don't have a clue on how to use social media productively for marketing their business. They randomly churn for hours a day on a couple of their favorite social media platforms with little thought given to
IMPORTANT: Bing News RSS feed has moved!
Google Buys Wildfire to Play More in Social Media
The rush to figure out how to market companies on social media sites has led Google to make a new deal. WSJ colleague Amir Efrati is reporting Google has purchased Wildfire Interactive for $250 million, citing a person with direct knowledge
Olympic viewing: NBC critics loud on social media
NEW YORK — In the age of social media, NBC now has millions of television critics who make their opinions known about every aspect of Olympics coverage instantly. They've even set up their own hashtag on Twitter: (hash)nbcfail. The online
Social media blamed for poor data flow
Widespread use of Twitter and other forms of social media by thousands of spectators lining the men’s cycling road race was to blame for poor transmission of race data, Olympic officials said. The interference meant race officials could not
Google buying social-media startup Wildfire
NEW YORK — Google is buying a company that specializes in social media marketing as it intensifies competition with Facebook for ad dollars and attention. The company, Redwood City, Calif.-based Wildfire, helps businesses such as Cirque du Soleil and
The International Olympic Committee’s promise that the 2012 Summer Games will be the first “social media Games” just got real. Somewhere between Opening Ceremonies and the first few days of competition, the social media Games went from the
Google Acquires Social Media Platform Wildfire
Google is pushing its social media presence a little further, with the help of newly acquired social media management firm Wildfire. The search giant took the four-year-old startup under its wing, announcing today that the Wildfire team, led by co-founders
Olympic-level social media growing pains
Organizers and broadcasters who hailed the London Games as the first social media Olympics may now wish the events were a little less social, as heavy smartphone use caused technical glitches and Twitter became a worldwide platform for
Trial and Error for Business Social Media Will Fail
Most startups, and many big businesses, still don't have a clue on how to use social media productively for marketing their business. They randomly churn for hours a day on a couple of their favorite social media platforms with little thought given to
IMPORTANT: Bing News RSS feed has moved!
| Go to the�new RSS page�and renew your subscription. |
Google Buys Wildfire to Play More in Social Media
The rush to figure out how to market companies on social media sites has led Google to make a new deal. WSJ colleague Amir Efrati is reporting Google has purchased Wildfire Interactive for $250 million, citing a person with direct knowledge
Olympic viewing: NBC critics loud on social media
NEW YORK — In the age of social media, NBC now has millions of television critics who make their opinions known about every aspect of Olympics coverage instantly. They've even set up their own hashtag on Twitter: (hash)nbcfail. The online
Social media blamed for poor data flow
Widespread use of Twitter and other forms of social media by thousands of spectators lining the men’s cycling road race was to blame for poor transmission of race data, Olympic officials said. The interference meant race officials could not
Google buying social-media startup Wildfire
NEW YORK — Google is buying a company that specializes in social media marketing as it intensifies competition with Facebook for ad dollars and attention. The company, Redwood City, Calif.-based Wildfire, helps businesses such as Cirque du Soleil and
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