'iMarch' For Immigration Reform Draws Thousands, Shows Social Media Muscle
It was a virtual demonstration in favor of comprehensive immigration reform that unfolded on Twitter and was billed “iMarch.” Politico.com noted that it generated “thousands of tweets that landed more than a half billion times.”
How Social Media Is Helping to Bring Fans Back to IndyCar
After winning one of the most popular victories in recent Indianapolis 500 memory, IndyCar driver Tony Kanaan took to Instagram and expressed his joy to his legion of fans worldwide with a picture of him pouring the traditional winner's milk over his
Research: Social Media Finally Seen As Essential for CEOs
The research found that 76% of global executives say they want their CEO to engage in social media, noting a wide-ranging list of benefits. At the top of the list was improved ability to share company news and information, a positive impact on
Tragedy in the time of Twitter: How social media expedites news during disasters
More and more people are consuming their news online via social media. But what are the consequences? A look at some of the effects of living in a mobile world. “With only a few media sources, (the networks) put the most sensational stories in
The Social Media Editor is Dead
On the one hand, social media has become so central to a newsroom’s mission that dedicated functionaries may be obsolete. On the other, doesn’t every outlet need a boy or girl wonder to lend a human touch to the Twitter handle? Whether it
7 Amazing Instances of Social Media Helping Us Connect Offline
Plenty of groan-eliciting jokes have been made about how "social media" breeds anti-social behavior. Of course, people who make such jokes are one, terrible and have no friends, and two, tend to forget that people have always gone to great
Is Social Media Your New Mass Media?
Is Social Media Your New Mass Media?Invention of technologies such as radio and then television changed the way we live. With them came the new definition of entertainment and the new mediums for advertisement and infomercials. Radio and TV truly proved to
Smart investors are social-media savvy
The SEC now allows companies to release financial data on social media such as Facebook and Twitter. (Photo: Evan Vucci, AP) Many investors have a hard enough time reading 10-Ks and keeping up with corporate earnings releases. Now they're going
The ‘Paid Search-Social Media’ Tag Team
The ‘Paid Search Social Media’ Tag TeamAsk any company what the main objectives of their advertising campaign are and the response will be the same: ‘brand awareness’ and ‘more conversions for less money’. The next step is to work out how you
Are You a Social Media Narcissist? Good and Bad Ways to Love Yourself Online
For millions of people, a social media bubble inflates every day, as their key indicators--likes! endorsements! Klout scores! clickthroughs!--soar. Unfortunately, these misguided measures exert great and growing influence on how we manage our
It was a virtual demonstration in favor of comprehensive immigration reform that unfolded on Twitter and was billed “iMarch.” Politico.com noted that it generated “thousands of tweets that landed more than a half billion times.”
How Social Media Is Helping to Bring Fans Back to IndyCar
After winning one of the most popular victories in recent Indianapolis 500 memory, IndyCar driver Tony Kanaan took to Instagram and expressed his joy to his legion of fans worldwide with a picture of him pouring the traditional winner's milk over his
Research: Social Media Finally Seen As Essential for CEOs
The research found that 76% of global executives say they want their CEO to engage in social media, noting a wide-ranging list of benefits. At the top of the list was improved ability to share company news and information, a positive impact on
Tragedy in the time of Twitter: How social media expedites news during disasters
More and more people are consuming their news online via social media. But what are the consequences? A look at some of the effects of living in a mobile world. “With only a few media sources, (the networks) put the most sensational stories in
The Social Media Editor is Dead
On the one hand, social media has become so central to a newsroom’s mission that dedicated functionaries may be obsolete. On the other, doesn’t every outlet need a boy or girl wonder to lend a human touch to the Twitter handle? Whether it
7 Amazing Instances of Social Media Helping Us Connect Offline
Plenty of groan-eliciting jokes have been made about how "social media" breeds anti-social behavior. Of course, people who make such jokes are one, terrible and have no friends, and two, tend to forget that people have always gone to great
Is Social Media Your New Mass Media?
Is Social Media Your New Mass Media?Invention of technologies such as radio and then television changed the way we live. With them came the new definition of entertainment and the new mediums for advertisement and infomercials. Radio and TV truly proved to
Smart investors are social-media savvy
The SEC now allows companies to release financial data on social media such as Facebook and Twitter. (Photo: Evan Vucci, AP) Many investors have a hard enough time reading 10-Ks and keeping up with corporate earnings releases. Now they're going
The ‘Paid Search-Social Media’ Tag Team
The ‘Paid Search Social Media’ Tag TeamAsk any company what the main objectives of their advertising campaign are and the response will be the same: ‘brand awareness’ and ‘more conversions for less money’. The next step is to work out how you
Are You a Social Media Narcissist? Good and Bad Ways to Love Yourself Online
For millions of people, a social media bubble inflates every day, as their key indicators--likes! endorsements! Klout scores! clickthroughs!--soar. Unfortunately, these misguided measures exert great and growing influence on how we manage our
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