How To Turn A Social Media Disaster Into Higher Sales
More recently, Abercrombie & Fitch was hit by a wave of negative publicity when insensitive (and six year old!) remarks by their CEO gained new life in social channels. While marketers may bemoan their loss of control over brand messaging,

Are social media privacy controls just a placebo?
Welcome back to tactic join us live now Derek yeah Robert Bobby de -- publisher of social media Max and is an -- well. We're talking up privacy your social media you know with everything going on with the NSA and all the other issues that we've

The Social Media Advertising Ecosystem Explained
Today, no single medium earns more than 45% of our media consumption. How can you solve this problem? Social media offers a solution. Social networks like Facebook and Twitter are daily destinations for millions of consumers. Increasingly, their ad

5 Social Media Steps to Earn Customer and Organisational Trust
Social-media engagement can also earn the trust of your entire organisation People in your company should know that your customers would not be ignored, and that all of your sales, marketing and customer-service efforts are being supported.

Social Media Marketing Coach Discusses Methods of Customer Outreach
On June 28, Justin Maas, spokesperson for Social Media Marketing Coach, issues a response to a recent article from Online Marketing Springfield about how to generate and maintain customer loyalty. Maas says that being dynamic, responsive and