Social Media Editor: An Important Job With A Lot Of Power
It was three years ago when Matthew Keys, a young social media editor from Reuters, hacked the LA Times website. He was immediately fired from his post and subjected to federal charges. During the debacle, his role and the role of thousands of social media

How To Turn A Social Media Disaster Into Higher Sales
Lots has been written about the shift in power from brands to consumers. Huge branding campaigns can be negated by one negative action that goes viral in social media. A few months ago, we saw Beam, Inc.’s Maker’s Mark brand tarnished by a

Anti-Social Media? This App Tells You Where Your Friends Won’t Be
Is the concept of “anti-social media” possible? One graduate student at New York University thinks so and is quickly realizing that other people agree. “Hell Is Other People” is an experimental Web app that utilizes FourSquare to track

Americans Want Less Social Media, More Face-To-Face Interaction: Survey
We've seen technology make online social interactions more and more life-like; more human than human, some might say. But nothing beats the real thing. A new survey finds that most Americans plan to reduce their use of technology and social

Social Media Marketing Coach Discusses Methods of Customer Outreach
On June 28, Justin Maas, spokesperson for Social Media Marketing Coach, issues a response to a recent article from Online Marketing Springfield about how to generate and maintain customer loyalty. Maas says that being dynamic, responsive and

Turkey Investigates Social Media Postings That Allegedly Insult Officials
ANKARA, Turkey — Turkish authorities are investigating people who allegedly insulted state officials or incited riots on social media, the deputy prime minister said Thursday, in a sign the government is intent on meting out punishment over

The Rise of Social TV: How Social Media Is Amplifying TV Advertising
Research has shown that TV-watching and social media usage isn't mutually exclusive. Consumers appear to love using social media while they watch TV. Many discuss what they're watching, and these conversations continue long after air-time, with

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