Small Businesses Underutilizing Social Media
NEW YORK, July 30, 2013 /PRNewswire/ -- Newtek Business Services, NASDAQ: NEWT, The Small Business Authority ®, with a portfolio of over 100,000 business accounts, announced today the findings of its SB Authority Market Sentiment Survey, a
Making CRM more social media-friendly
As customer relationship management finds itself at a crossroads, Nimble aims to take a bite out of Salesforce and others. by Andres Vaamonde FORTUNE -- "CRM" looks like yet another jargony business acronym -- it stands for "customer
TSA kicks up social media campaign to battle the flood of prohibited items
With just 11 posts since the page’s debut in June, the new page has attracted more than 46,000 followers with images of James Bond-worthy weapons: a knife made out of a credit card, a stun gun camouflaged as a pack of cigarettes.
Social media gives voice, hope to young cancer patient
It has been a long four-year journey for 16-year-old Lauren Scott, who doctors say is dying of cancer. Lauren, who goes by the name “Lola,” was diagnosed in December 2009 with metastic retroperitoneal undifferentiated soft tissue sarcoma.
Ted Rubin: Why 'Return On Relationship' Makes Marketing Dollars (And Social Media Sense)
In January of this year, my collaborator Tom Lowery read an article about Ted Rubin, one of the “big fish” in the murky social media marketing pond. (Tom notes that some of those fish are flakier than others–nice one, Tom!) Rubin is Chief
A Newbie Guide To Using Google Analytics To Track Social Media Marketing
In my last post, I talked about how you can use built-in analytics in Twitter, Facebook, and Pinterest to tailor the content you create for and promote on those sites. You can also use Google Analytics to track your social media marketing efforts.
B2B Social Media Is About Building Your Community
I listen to that music through Spotify, and when choosing music for writing another post, I noticed something. U2 (don’t judge me, I’m Irish and in my thirties) have over half a million followers on Spotify. Which is a hell of a lot for a band that
B-Schools Are Putting Consumers Under the Social Media Microscope
Social media can unlock many secrets about consumers, and business schools have caught on. More professors are incorporating social media data in their marketing courses to help students better understand consumers and branding. “Demand for
Social-Media Schooling Is on the Rise – But Is It Necessary?
“I already work in social media, so I think this degree will help with my current job. As more businesses realize the importance of social media, proficiency in that area will become a requirement.” An analysis by Indeed.com of the site’s
In-Depth Workshops at SMX Social Media Marketing – Best Rates Available Now
Attend a comprehensive workshop conducted by leading experts in internet marketing on November 19, immediately preceding SMX Social Media Marketing November 20-21 in Las Vegas. SMX Social Media Marketing registration is open and super early bird rates are
NEW YORK, July 30, 2013 /PRNewswire/ -- Newtek Business Services, NASDAQ: NEWT, The Small Business Authority ®, with a portfolio of over 100,000 business accounts, announced today the findings of its SB Authority Market Sentiment Survey, a
Making CRM more social media-friendly
As customer relationship management finds itself at a crossroads, Nimble aims to take a bite out of Salesforce and others. by Andres Vaamonde FORTUNE -- "CRM" looks like yet another jargony business acronym -- it stands for "customer
TSA kicks up social media campaign to battle the flood of prohibited items
With just 11 posts since the page’s debut in June, the new page has attracted more than 46,000 followers with images of James Bond-worthy weapons: a knife made out of a credit card, a stun gun camouflaged as a pack of cigarettes.
Social media gives voice, hope to young cancer patient
It has been a long four-year journey for 16-year-old Lauren Scott, who doctors say is dying of cancer. Lauren, who goes by the name “Lola,” was diagnosed in December 2009 with metastic retroperitoneal undifferentiated soft tissue sarcoma.
Ted Rubin: Why 'Return On Relationship' Makes Marketing Dollars (And Social Media Sense)
In January of this year, my collaborator Tom Lowery read an article about Ted Rubin, one of the “big fish” in the murky social media marketing pond. (Tom notes that some of those fish are flakier than others–nice one, Tom!) Rubin is Chief
A Newbie Guide To Using Google Analytics To Track Social Media Marketing
In my last post, I talked about how you can use built-in analytics in Twitter, Facebook, and Pinterest to tailor the content you create for and promote on those sites. You can also use Google Analytics to track your social media marketing efforts.
B2B Social Media Is About Building Your Community
I listen to that music through Spotify, and when choosing music for writing another post, I noticed something. U2 (don’t judge me, I’m Irish and in my thirties) have over half a million followers on Spotify. Which is a hell of a lot for a band that
B-Schools Are Putting Consumers Under the Social Media Microscope
Social media can unlock many secrets about consumers, and business schools have caught on. More professors are incorporating social media data in their marketing courses to help students better understand consumers and branding. “Demand for
Social-Media Schooling Is on the Rise – But Is It Necessary?
“I already work in social media, so I think this degree will help with my current job. As more businesses realize the importance of social media, proficiency in that area will become a requirement.” An analysis by Indeed.com of the site’s
In-Depth Workshops at SMX Social Media Marketing – Best Rates Available Now
Attend a comprehensive workshop conducted by leading experts in internet marketing on November 19, immediately preceding SMX Social Media Marketing November 20-21 in Las Vegas. SMX Social Media Marketing registration is open and super early bird rates are
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