Social Media Dashboard Bottlenose Raises $3.6M
Bottlenose, a web platform to organize social media streams, has raised $3.6 million in Series A funding. The round was led by ff Venture Capital and joined by Lerer Ventures, Transmedia, Advancit, Stage One Capital, Social Starts, The Social
A Newbie Guide To Using Google Analytics To Track Social Media Marketing
In my last post, I talked about how you can use built-in analytics in Twitter, Facebook, and Pinterest to tailor the content you create for and promote on those sites. You can also use Google Analytics to track your social media marketing efforts.
Social-Media Schooling Is on the Rise – But Is It Necessary?
When Julie Clark McKinney arrived at work Wednesday morning, the first thing she did was check Facebook to see if anyone ‘liked’ her images. Then she pulled up Twitter on her screen, and scrolled through her feeds in Hootsuite. She then
Social media gives voice, hope to young cancer patient
It has been a long four-year journey for 16-year-old Lauren Scott, who doctors say is dying of cancer. Lauren, who goes by the name “Lola,” was diagnosed in December 2009 with metastic retroperitoneal undifferentiated soft tissue sarcoma.
Making CRM more social media-friendly
As customer relationship management finds itself at a crossroads, Nimble aims to take a bite out of Salesforce and others. by Andres Vaamonde FORTUNE -- "CRM" looks like yet another jargony business acronym -- it stands for "customer
Ted Rubin: Why 'Return On Relationship' Makes Marketing Dollars (And Social Media Sense)
In January of this year, my collaborator Tom Lowery read an article about Ted Rubin, one of the “big fish” in the murky social media marketing pond “They’re wrapped up in the ‘plan’ of how they perceive their brand,” says
Small Businesses Underutilizing Social Media
NEW YORK, July 30, 2013 /PRNewswire/ -- Newtek Business Services, NASDAQ: NEWT, The Small Business Authority ®, with a portfolio of over 100,000 business accounts, announced today the findings of its SB Authority Market Sentiment Survey, a
3 Ways Brands Are Destroying Social Media
I have a confession to make: Every day, I help brands craft content that is spread across social rather than helping them. Take Bank of America, which claims to have over 100 people managing its accounts and yet somehow managed to completely ignore
Bottlenose, a web platform to organize social media streams, has raised $3.6 million in Series A funding. The round was led by ff Venture Capital and joined by Lerer Ventures, Transmedia, Advancit, Stage One Capital, Social Starts, The Social
A Newbie Guide To Using Google Analytics To Track Social Media Marketing
In my last post, I talked about how you can use built-in analytics in Twitter, Facebook, and Pinterest to tailor the content you create for and promote on those sites. You can also use Google Analytics to track your social media marketing efforts.
Social-Media Schooling Is on the Rise – But Is It Necessary?
When Julie Clark McKinney arrived at work Wednesday morning, the first thing she did was check Facebook to see if anyone ‘liked’ her images. Then she pulled up Twitter on her screen, and scrolled through her feeds in Hootsuite. She then
Social media gives voice, hope to young cancer patient
It has been a long four-year journey for 16-year-old Lauren Scott, who doctors say is dying of cancer. Lauren, who goes by the name “Lola,” was diagnosed in December 2009 with metastic retroperitoneal undifferentiated soft tissue sarcoma.
Making CRM more social media-friendly
As customer relationship management finds itself at a crossroads, Nimble aims to take a bite out of Salesforce and others. by Andres Vaamonde FORTUNE -- "CRM" looks like yet another jargony business acronym -- it stands for "customer
Ted Rubin: Why 'Return On Relationship' Makes Marketing Dollars (And Social Media Sense)
In January of this year, my collaborator Tom Lowery read an article about Ted Rubin, one of the “big fish” in the murky social media marketing pond “They’re wrapped up in the ‘plan’ of how they perceive their brand,” says
Small Businesses Underutilizing Social Media
NEW YORK, July 30, 2013 /PRNewswire/ -- Newtek Business Services, NASDAQ: NEWT, The Small Business Authority ®, with a portfolio of over 100,000 business accounts, announced today the findings of its SB Authority Market Sentiment Survey, a
3 Ways Brands Are Destroying Social Media
I have a confession to make: Every day, I help brands craft content that is spread across social rather than helping them. Take Bank of America, which claims to have over 100 people managing its accounts and yet somehow managed to completely ignore
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