The Maturation of Social Media ROI - Mashable.com
The debate over measuring social media investment inspired many brands to cannonball into popular social networks and join the proverbial conversation without a plan or strategic objectives defined. At the same time, the lack of ROI standards
Social Media Week New York Launches Feb 1st - Earthtimes
"The breadth and diversity of Social Media Week events across all the participating cities is a reflection of social media's role in modern society," said Toby Daniels , founder and executive director, Social Media Week. "The growth of social media
Social Media Marketing: How Pepsi Got It Right With Facebook And - PRLog (free press release)
PR Log (Press Release) – Jan 31, 2010 – Social media marketing campaigns are proving to be goldmines rich with customer engagement and insight that companies wouldn’t likely have otherwise. Companies like PepsiCo are going to extensive lengths
Innovative branding strategies by Virtual Social Media - PRLog (free press release)
PR Log (Press Release) – Jan 31, 2010 – Virtual Social Media, a leading net branding agency has developed innovative strategies to brand individuals and business organizations through social media tools. Mr.Sathish Isaac, CEO of Virtual Social
Social media plays star role in Haiti relief efforts, for better or - Dallas Morning News
After the Haitian earthquake struck, American Airlines collected more than $800,000 in donations for the Red Cross, in large part, by publicizing the cause on social Web sites. Yet, only a few days before, the Fort Worth-based airline was forced to
Social Media Reshape Politics - Southwest Times Record
LITTLE ROCK — Social media are changing the political playing field, and their impact has never been more evident in Arkansas than in recent weeks. Twitter, Facebook and blogging have allowed anyone with a computer to be part of the political
CPGs and Social Media: - eMarketer
Consumer packaged goods companies and social media are not an easy mix. CPGs have legacy marketing techniques that focus on reaching mass audiences, and the ways they measure marketing and sales success simply do not mesh with the types of
The debate over measuring social media investment inspired many brands to cannonball into popular social networks and join the proverbial conversation without a plan or strategic objectives defined. At the same time, the lack of ROI standards
Social Media Week New York Launches Feb 1st - Earthtimes
"The breadth and diversity of Social Media Week events across all the participating cities is a reflection of social media's role in modern society," said Toby Daniels , founder and executive director, Social Media Week. "The growth of social media
Social Media Marketing: How Pepsi Got It Right With Facebook And - PRLog (free press release)
PR Log (Press Release) – Jan 31, 2010 – Social media marketing campaigns are proving to be goldmines rich with customer engagement and insight that companies wouldn’t likely have otherwise. Companies like PepsiCo are going to extensive lengths
Innovative branding strategies by Virtual Social Media - PRLog (free press release)
PR Log (Press Release) – Jan 31, 2010 – Virtual Social Media, a leading net branding agency has developed innovative strategies to brand individuals and business organizations through social media tools. Mr.Sathish Isaac, CEO of Virtual Social
Social media plays star role in Haiti relief efforts, for better or - Dallas Morning News
After the Haitian earthquake struck, American Airlines collected more than $800,000 in donations for the Red Cross, in large part, by publicizing the cause on social Web sites. Yet, only a few days before, the Fort Worth-based airline was forced to
Social Media Reshape Politics - Southwest Times Record
LITTLE ROCK — Social media are changing the political playing field, and their impact has never been more evident in Arkansas than in recent weeks. Twitter, Facebook and blogging have allowed anyone with a computer to be part of the political
CPGs and Social Media: - eMarketer
Consumer packaged goods companies and social media are not an easy mix. CPGs have legacy marketing techniques that focus on reaching mass audiences, and the ways they measure marketing and sales success simply do not mesh with the types of
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