After a Sour Start in Social Media, Skittles Gets Sweet Results - ClickZ News

After a Sour Start in Social Media, Skittles Gets Sweet Results ClickZ News Skittles has been anything but skittish toward social media marketing over the last year. ... Risky digital ad strategy pays off for SkittlesStrategyEye all 2 news articles »

Infogroup Offers Direct Marketers Cutting Edge Insight by Combining New Social ... - MarketWatch (press release)

Infogroup Offers Direct Marketers Cutting Edge Insight by Combining New Social ... MarketWatch (press release) "Social media is becoming a vital part to every business' marketing," said Ann Kennedy, Senior Vice President of Infogroup's Product and Data Innovation. ... and more »